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Successful Thought Leadership: Less Marketing More Storytelling

  • 07 Aug 2013
  • 08 Aug 2013
  • online

Wednesday, August 07, 2013
2:00 PM Eastern Standard Time
Infinite Onstream Media Company

Register now to learn:
Why today’s brands have to think like publishers
What telling stories has to do with thought leadership
Why good storytelling is better for engaging clients and prospects than traditional marketing or PR
How the "Disneyfication" of stories has blinded us to their deeper purpose and business benefits
How to identify the true "hero" of your story
How to know where stories "fit" into six kinds of business communications
Why stories compel and factual information doesn’t
Simple ways to Intrigue, Influence, and Impact through telling stories

To Register: http://www.webcaster4.com/Webcast/Page/10/1532

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